PRINCIPLES OF INTEGRATED MARKETING COMMUNICATIONS : A MALAYSIA CASEBOOK

PRINCIPLES OF INTEGRATED MARKETING COMMUNICATIONS : A MALAYSIA CASEBOOK

Bibliographic Details
Main Authors: Hasrina Mustafa Prof. Madya, Dr (Author), Shuhaida Md. Noor , Prof. Madya, Dr (Author), Siti Aishah Chu Abdullah (Author)
Format: Book
Language:English
Published: Pulau Pinang : Penerbit Universiti Sains Malaysia 2022
Subjects:
Communication in marketing
Advertising campaigns
Branding (Marketing)
Government publications > Malaysia

Pinjaman Dewasa Negeri

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Call Number: 658 802 HAS
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0000788820 Rak Terbuka Buku AVAILABLE
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Cawangan Alor Gajah

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Call Number: 658 802 HAS
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0000788822 Rak Terbuka Buku AVAILABLE

Cawangan Jasin

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Call Number: 658 802 HAS
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0000788823 Rak Terbuka Buku AVAILABLE

Cawangan Masjid Tanah

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Call Number: 658 802 HAS
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0000788824 Rak Terbuka Buku AVAILABLE

Cawangan Merlimau

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Call Number: 658 802 HAS
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0000788825 Rak Terbuka Buku AVAILABLE

Perpustakaan Komuniti Jaya Jusco

Holdings details from Perpustakaan Komuniti Jaya Jusco
Call Number: 658 802 HAS
Accession Item Category Format Status Notes
0000788826 Rak Terbuka Buku AVAILABLE

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