APA (7th ed.) Citation

Kotler, P. (2015). Principles of MARKETING (Eighteenth Edition.). Pearson.

Chicago Style (17th ed.) Citation

Kotler, Philip. Principles of MARKETING. Eighteenth Edition. Boston: Pearson, 2015.

MLA (9th ed.) Citation

Kotler, Philip. Principles of MARKETING. Eighteenth Edition. Pearson, 2015.

Warning: These citations may not always be 100% accurate.