APA (7th ed.) Citation

Dixon, M. ., & Adamson, B. (2013). THE CHALLENGER SALE: How to Take Control of the Customer Conversation. Portfolio Penguin.

Chicago Style (17th ed.) Citation

Dixon, Matthew , and Brent Adamson. THE CHALLENGER SALE: How to Take Control of the Customer Conversation. London: Portfolio Penguin, 2013.

MLA (9th ed.) Citation

Dixon, Matthew , and Brent Adamson. THE CHALLENGER SALE: How to Take Control of the Customer Conversation. Portfolio Penguin, 2013.

Warning: These citations may not always be 100% accurate.