APA (7th ed.) Citation

Rapp, S., & Rapp, S. THE GREAT MARKETING TURNAROUND: The Age of the Individual-and How to Profit from It.

Chicago Style (17th ed.) Citation

Rapp, Stan, and Stan Rapp. THE GREAT MARKETING TURNAROUND: The Age of the Individual-and How to Profit from It.

MLA (9th ed.) Citation

Rapp, Stan, and Stan Rapp. THE GREAT MARKETING TURNAROUND: The Age of the Individual-and How to Profit from It.

Warning: These citations may not always be 100% accurate.