Lamb, C. W. (1983). Marketing Cases. Houghton Mifflin Company.
Chicago Style (17th ed.) CitationLamb, Charles W. Marketing Cases. Boston: Houghton Mifflin Company, 1983.
MLA (9th ed.) CitationLamb, Charles W. Marketing Cases. Houghton Mifflin Company, 1983.
Warning: These citations may not always be 100% accurate.