APA (7th ed.) Citation

Kim,W.Chan. (2012). Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant. Harvard Business Review Press.

Chicago Style (17th ed.) Citation

Kim,W.Chan. Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant. Boston: Harvard Business Review Press, 2012.

MLA (9th ed.) Citation

Kim,W.Chan. Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant. Harvard Business Review Press, 2012.

Warning: These citations may not always be 100% accurate.