APA (7th ed.) Citation

Lancaaster,Geoff. (1994). Marketing Fundamentals. Butterworth-Heinemann Ltd.

Chicago Style (17th ed.) Citation

Lancaaster,Geoff. Marketing Fundamentals. Jordan Hill: Butterworth-Heinemann Ltd, 1994.

MLA (9th ed.) Citation

Lancaaster,Geoff. Marketing Fundamentals. Butterworth-Heinemann Ltd, 1994.

Warning: These citations may not always be 100% accurate.